Most business owners using the Augusta Rule are undercharging themselves, sometimes by 400% or more. Why? Because they’re using Airbnb comps that don’t reflect true business event rates.
In this short video, Nethaniel Ealy and John Hyre explain how The Augusta Rule™ team goes beyond AI data to manually verify fair market rental values, unlocking thousands more in tax-free income — following IRS compliance.
Example: An automated valuation came back at $750/day. After proper human verification, the actual rate was $3,000/day. Multiply that by 14 days, that’s real money back in your pocket.
Book your strategy call today.
Video Transcript:
0:00
And what I found is that if you look at
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Airbnb values, you’re significantly
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under renting your property for business
0:06
events. And so you’re you’re missing
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probably, you know, twothirds, maybe
0:10
even three quarters of the actual uh
0:13
juice in the rule um because you’re
0:16
underwenting it so badly. And that’s
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something that uh you know our our uh
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app can help people with because we’re
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actually manually going in and building
0:26
a case for rental value by reaching out
0:28
to the appropriate venues.
0:30
Yeah, it was attractive when we talked
0:32
about it to use
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purely electronic light AI to go out and
0:38
find comps. The problem is all the comps
0:39
were Airbnb and they’re
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all Airbnb comps. Yep. And so
0:41
unfortunately we have to pay extra and
0:44
it’s built into the price of the app to
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have carbon based life form also known
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as humans.
0:48
Yeah.
0:48
Call the various venues and try and get
0:51
a sense of once you adjust for you know
0:54
amenities square feet etc. What’s the
0:56
real value?
0:56
Yeah.
0:57
Well in the delta there on my own
0:58
property the the software that we had uh
1:01
the API that we’re using showed my
1:03
valuation at $750 a day versus 3,000.
1:06
And so you Yes, there’s a slightly
1:09
there’s a there is a significant cost.
1:11
That’s enough of a difference to be
1:12
worth it. You multiply that by 14 times
1:15
and then multiply that by a couple of
1:16
years.
1:17
Correct. It’s massively different.
1:18
We’ve got ourselves some net present
1:20
value.
1:20
And and that’s the type of thing that I
1:21
want to highlight for our clientele too
1:23
that this isn’t just like a oh yeah, I
1:25
just looked at a couple Airbnbs.
1:27
Yeah. No, it’s real money.
1:28
It’s real money.
1:28
This is real money.
1:29
Yeah. Exactly.